Can someone explain?

[saintbrat]

http://www.heraldsun.news.com.au/footy/ ... 62,00.html
The Blues will announce a profit of $3.1 million

And with Dick and the resources of Visy, that's been an enormous filip."

The unofficial revenue increases have come from all departments.

Membership climbed from 28,756 to 35,431 which meant an $850,000 increase.

Commercial operations, which includes club functions and sponsorship, increased by $900,000.

Merchandise and match returns increased by $600,000.

And average crowd attendances increased from 33,000 to 41,000.

The much-hyped fundraising event at Raheen raised $2 million in just a couple of hours.

Influential supporters pledged $1 million and Pratt matched the amount which was raised.

where does the 2.2 from the AFL fit?

[ausfatcat]

it shouldn't,


Keep in mind net year membership, merchandise, crowd attendance will all drop off again. And Pratt can't raise 2 million each year forever.